Bloomingdale’s has once again raised the bar in the world of luxury retail with the exciting announcement of its brand-new virtual store. This virtual shopping experience is more than just a shopping destination; it’s a celebration of innovation and entertainment.

One of the most captivating aspects of this virtual store is the exclusive “Wonka Room”, celebrating Bloomigdale’s exclusive partnership with Warner Bros. Inspired by the highly anticipated movie ‘Wonka,’ this room is a whimsical ode to Willy Wonka’s enchanting chocolate factory.

In this virtual wonderland, shoppers can embark on an exclusive scavenger hunt, which asks them to collect five different chocolate bars, with the fifth being the elusive “Wonka Hoverchoc” which grants visitors the power of levitation, allowing them to explore a hidden space high above the clouds.

Bloomingdale's continues to lead the way in creating not just a shopping destination but a retail experience that is all about wonder and innovation.